NURMAFUZAH; MOHD.HEIKAL; IKRAMUDDIN; MUCHSIN. ANALYSIS OF PRODUCT QUALITY, DIGITAL MARKETING, BRAND IMAGE AND INNOVATION ON PURCHASE DECISIONS FOR SKINTIFIC COSMETIC PRODUCTS IN LHOKSEUMAWE CITY. International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET), [S. l.], v. 4, n. 10, p. 3716–3724, 2025. DOI: 10.54443/ijset.v4i10.1226. Disponível em: https://www.ijset.org/index.php/ijset/article/view/1226. Acesso em: 15 oct. 2025.