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Putri Minda Sari, Halida Bahri, Jullimursyida and Agustinawati 2024. THE EFFECT OF PRODUCT QUALITY, BRAND IMAGE AND PRICE ON PURCHASE DECISIONS ON ADES PACKAGED DRINKING WATER (AMDK) (Case Study: On Students of the Faculty of Economics and Business, Universitas Malikussaleh). International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET). 4, 1 (Dec. 2024), 12–20. DOI:https://doi.org/10.54443/ijset.v4i1.623.